Just to get any attention (whether it’s the right type of attention or the incorrect type of attention), brands have resorted to all types of desperate extremes.
In some markets, it’s become an epidemic.
Exposing the Truth:
Pulling Back the Curtain
As part of our mission to help bring some order back to the business of branding and address this escalating situation in the field of branding, we created this 34-second Public Service Announcement to expose the truth, pull back the curtain and help CEOs, CMOs, branding professionals and companies Protect Their Assets.
NOTE: No body parts were harmed in the making of this video. (The actor did his own stunts.)
Protect Your Assets
Want some more truth about branding? Click here.