Why Your Brand Needs a Unicorn on Its Marketing Team
Unicorns (and billionaire mentors). They’re the stuff of legend (and in Silicon Valley, Unicorn is a term in the investment industry denoting a startup with a valuation that’s exceeded $1 billion. From Mashable to Business Insider to Tech Crunch, it’s that new magic milestone.) But just as magical are remarkable brands that seem to defy the odds, come out of nowhere …