“How do we blow up LinkedIn?” It was one of the questions we asked ourselves. Why? Let's turn to Gary Vaynerchuk's take on LinkedIn: “LinkedIn has ...
The Big Mistakes LinkedIn LIVE is Making (and How to Fix Them)
For close to 600 million users globally, there’s a new thing on the horizon: LIVE video. And LinkedIn LIVE is supposed to tap into this growing ...
My 4-Month LinkedIn Marketing Experiment: The Final Verdict
“LinkedIn has transformed so much as a platform.… Now, it’s become more of a content platform. …. It’s where Facebook was at 5-7 years ago.” Gary ...
LinkedIn’s Secret: Human Minds, Anteaters, and the $821 Million Startup
I’ve been not-so-secretly experimenting with LinkedIn. With video. With posts. With one-liners. The LinkedIn Secret (That Cost Me Nothing) For years, ...
Why Did This Video Get Over 34K Views on LinkedIn?
Branding and being on Linkedin are not two phrases I would have put together 12 months ago. Like Pouring Gasoline on an Already Raging Fire But quite a ...
9 Simple Ideas to Dramatically Transform Your Brand
Steve Jobs said, "A small team of A+ players can run circles around a giant team of B and C players." The same is true of ideas: "A few A+ ideas can run ...
27 Years at Nike: “What I Learned about Branding”
“Our job is to wake up the consumers. If we become predictable, that’s not waking them up.” Phil Knight, Nike founder How much of an advantage would working ...
