Unless you've been living under a rock, you know that Brand Intervention, 33 Steps to Transform the Brand You Have into the Brand You Need, is finally going to ...
Carpool Standup with Ted Rubin. And Me. Eating chocolate. Drinking espresso. [Video]
Carpool Standup. After 11,000 views on YouTube, I felt it was responsibility to share what happened next. This is not for the weak-willed person, so tread ...
Coffee Buzz and Chocolate Gone Wild (and Why Real Men Don’t Drink Decaf)
It's been said, "There are four basic food groups: milk chocolate, dark chocolate, really dark chocolate, and chocolate truffles." Gulping Down the ...
Turning Clients Into Rock Stars: 4 Who Made It
Clients look to branding professionals to make them and their brands look good. As in, rock star good. Don't actors catapult their careers on the recognition ...
Chocolate Sauce on a Balmy Night in a Dimly Lit Cafe
A tale of 2 letters and 4 plates and what can happen when nobody is looking. I love friends. I love chocolate. I love lettering. So, last ...
Chocolate Makeover at the Fancy Food Show
The Winter Fancy Food Show has been on full display this week. Per their own site, "17,000+ Winter Fancy Food Show attendees discover more than 80,000 products ...
Another Shameless Chocolate Adventure (with a Confession)
Chocolate and branding. They're my drugs of choice. It's an obsession, like "50 Shades of Brown".... So when I go to a city that I've not been to before, ...
The 3 Things Tina Fey Taught Us About Package Design
Tina Fey is a woman of many talents. Comedian. Actress. Writer. SNL alumna. New York Times Best-selling author. But package designer? Lemme explain. Tina ...
Do Not View (Unless You Have a Chocolate Fix Nearby)
Chocolate can be wonderful. Really. But with all the decades of chocolate marketing, how do you attempt to rise above the noise? Only options: Add to the ...