Your brand is measured by so many metrics, it’s almost dizzying. So, what if you had to narrow it down to one vital metric? One that would monitor all ...
The No-excuses Approach That Made $1 Billion
What every entrepreneur, startup, and CEO needs to know to create a no-excuses brand. Today's One Minute Wednesday tackles whether something you're ...
More Proof That Branding and Basketball Go Together
Branding and basketball. Each is a sport with avid fans and onlookers waiting to see the next astonishing move. As if you needed me to connect sports with ...
Is This The Controversial Secret to Greatness?
“Greatness is the result of visionaries who persevere, focus, believe, and prepare. It is a habit, not a birthright.” ― Lewis Howes, The School of ...
Go Ahead, Text While Reading This Article. I Dare You. (The Myth of Multitasking.)
Multitasking. It kills productivity faster than a strict diet of decaf coffee and potato chips. So, before you read this post, decide you're not going to ...
How Busy Brands (Really) Fail—in 60 Seconds
Busy brands. Frantic lives. Overfilled inboxes. Exhausted lifestyles. My friend Daymond John wrote something brilliant in describing his new book, Rise and ...
How to Know If Your Brand is Playing to Your Strengths?
Below is Episode 13 of One Minute Wednesday and it has everything to do with making a measurable dent, intelligently playing to your strengths, maximizing your ...
Is This What You Need to Create a Brand Story Customers Actually Care About? (in 60 Seconds)
Why is it so many tell us (if we want to make a dent in the world, make customers take notice, or drive others to action) that we need to create a brand ...
The #1 Branding Question I Ask Every Client in 60 Seconds
There is one branding question I ask every client. It consists of 8 words: "Tell me why, I the customer, should care." No matter the answer, this is followed ...
The 5 Secrets to Disrupting Your Industry in 60 Seconds
While "disrupting your industry" has just about become a cliche, there is truth to the concept. I'll explain. I love the lists that Vala Afshar of Salesforce ...
How to Keep Customers Engaged (and Loyal) in 60 seconds
One of the challenges all brands face is how to keep customers. So why do so many brands take actions designed to repel customers — embracing monotony and ...
I Designed a “Gary Vee” Sneaker Every Day For 2 Weeks (And Here’s What Happened)
My relationship with Gary Vee officially began November 12th, 2017, two days before Gary would turn 42 years old, and two days before Gary's debut of his ...
If You Have a Brand, You Need This Proven Skill
Spend three minutes with her and you’d be hooked. You won’t be looking back and you’ll be ready for the kind of revolution most business owners only dream ...
The 4 Traits of an Exceptional Brand
Exceptional brands aren't born, they're made. Let me explain. “The best way to be missed when you're gone is to stand for something when you're here.” “Quit ...
27 Minutes Under the Microscope with the World’s #1 Sales Expert
If you're in a rush to watch the video, scroll down to watch it now. Recently, I was invited to participate in an upcoming Forbes interview on iBlab. As ...
How a Global Brand Restores Its Culture in 3 Minutes
It was an innocent email I received. The email stated they’d seen my “What is Innovation” post and video on Fast Company and needed something equally ...
How I Saved a Client (and Their Brand) $4.5 million
In the last 10 days, one client approved and aired a very smart "Super Bowl" ad and got covered by Forbes and Huffington Post. Here's what I learned along ...
How to End 2015 with a Splash (video): How This Water Brand Did It Right
2014 (setting 2015 up for crushing it) was a remarkable year with many milestones (last week, I sent out "My Holiday Elfie" which if you missed, you can check ...
4 Videos That Changed My Life
"I dream for a living. Once a month the sky falls on my head, I come to, and I see another movie I want to make." Steven Spielberg This year has been ...
Why I was Chosen Instead of Gary Vaynerchuk [Video Proof]
For those unfamiliar, Gary Vaynerchuk is a New York Times best-selling author, a serial entrepreneur and a wonderfully entertaining, insightful and ...
How Did This Rebranding Catapult Sales 900% in 24 Months?
"My doctor told me I had to stop throwing intimate dinners for four unless there are three other people." Orson Welles "Cookie cutters are for baking, not ...
3 Details Every Brand Must Apply to (Finally) Get Noticed
Found those words on the Internet this morning. How w-i-d-e is the gap between hard-won expertise vs. the hype-driven tactic-du-jour we each read about each ...
The Lesson in Economics That 80,000 Businesses Never Learned*
* Per one report, during the Startup Awards, the Department of Trade and Industry (DTI) shared the statistic of approximately 80,000 business startups failing ...
In 2 Minutes and 33 Seconds, This Video Reveals What No Design Firm Will Ever Share With Its Clients
Honestly, you as a client deserve better. Too many good companies waste money or worse — they fail — for an overlooked and absurdly simple reason. (And too ...
The Commercials Apple Should be Making Today (video)
Two years ago, we said goodbye to Steve Jobs, the rebel, the genius, the one crazy enough to think he could change the world (and did). Tim Cook, this is ...
