"Is Branding Dead?" is a question entrepreneurs and CEOs all wonder about. Instead, they routinely ask, "What about personal branding?" or "Isn't social ...
A CEO Talks about Why Branding Matters If You Want To Grow
A brand is a considerable investment for any company, and one question every CEO wonders is why branding matters. This is the story of a brilliant company ...
7 Easily Missed Danger Signs of a Brand (and What To Do Instead)
Every business owner knows there are warning signals and danger signs of a brand. But which ones are vital to address first? (And which ones should you ...
Are You Ready to Build Authority on the Clubhouse App?
By now, you've likely heard about the Clubhouse app, that invite-only, live audio, real-time, non-recorded, come-as-you-are platform that amassing a lot of ...
9 Expert Ways to Create Meaningful Connections With Customers
What if there were 9 expert ways to create meaningful connections with customers? Would you put them to use? I am taking a leap of faith and assuming you ...
Sales Teams Aren’t Great at Branding. Here’s How to Fix That.
Sales teams are a vital necessity, as long as they’re used for the correct activities. Building brands isn't one of those functions (and confusing revenue ...
9 Critical Traits of Successful Leaders Who Revolutionize Their Industry
Wouldn't it be great to have the shortlist of the critical traits of successful leaders? I thought this would be useful, so I compiled a list of qualities I ...
Is This The Best 7-Day Checklist for Smart Business Rebels?
I hate posts that offer a 7-day checklist. Why? Because 98% of the time, they're written to give us some shortcut hack, rather than empowering us to think for ...
9 Alumni Share Why This Branding Masterclass Slays Ordinary Thinking
This branding masterclass slays ordinary thinking because "ordinary thinking" no longer works in business and staying ahead. (That's not me talking. That's the ...
The Look, a New Short Film Celebrating Faces in Branding
Recently, I created a video celebrating faces in branding using the new technology of "refacing" using various gifs I found online. Faces in Branding: Do The ...
Why Am I in the Netflix Bestseller Alongside Richard Branson and Steve Jobs?
The Netflix Bestseller written by the CEO of Netflix and Erin Meyer was remarkable in a number of ways. In my Fast Company column, innovation is a ...
7 Simple Ways to Master Storytelling Instantly
What if there were 7 simple ways to master storytelling instantly? There is. When I was young, I never was never troubled wondering "How Do You Master ...
3 Ways to Unleash the Power of Video. Guaranteed.
The power of video for business growth is unrivaled. Here's what Gary Vaynerchuk said: "The single most important strategy in content marketing today is video. ...
Branding Only a Mother Could Love
This is about branding only a mother could love. I know you're awesome. Your mother knows you're awesome. That's part of the problem. Because it may take ...
6 CEOs on The Importance of Branding
How vital is the importance of branding? Just ask Steve Griggs, one of New York City's premier landscapers who is now a regular on Bravo's hit TV series, ...
Claude Silver of VaynerMedia and I Tackle Why People Matter in Business
It's a question Claude Silver, Chief Heart Officer at VaynerMedia (supporting the heartbeat of the 800+ employees at Gary Vaynerchuk's agency) is asked, "Why ...
How Did This One CEO Build an Unstoppable Business?
Want to get the attention of a CEO? Tell them you'll help them build an unstoppable business. That's one thing I’ve found in 40 years of working with CEOs to ...
How to Choose the Perfect Program to Grow Your Business
The original title of this article was "How to Choose the Perfect Program to Grow Your Business (and Why Most Programs Fail)" but it was too long. It’s a ...
This is The Best Business Advice for Entrepreneurs
This is the best business advice for entrepreneurs. Especially in these challenging times. The Best Business Advice I Could Share with You Today It was ...
8 Branding Nuggets That Will Make a Harvard Professor Envious
Antoni and I sat down and covered 8 branding nuggets — the kind of nuggets that would only come when you put two entrepreneurs in contact with one ...
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