92,677 Views in 2 Weeks? Some Social Media Facts You Need to Know.

In September 2012, I noticed something: One of my presentations on Slideshare was reaching mid-5-figures in views.

By the end of the year, I was starting to get a “social media contact buzz” as it was getting into the higher 5-figures in views.

So in early February of this year, I figured I would put another presentation together entitled, “Why is It So Hard to Create a Brand Anybody Gives a Sh*t About?”

All Hell Broke Loose
(Social Media Views are the New Drug)

In 24 hours, 24,000 people had viewed this new presentation.

Here is the February 6th Slideshare report (the numbers below reflect one week’s worth of views):

And here’s the February 13th report:

So I did another one, and I reached a “a new low” hitting only a few thousand views. I was bummed (fleetingly I might add).

But I was hooked, so a couple of weeks later, I did another entitled, “How to Create a Sh*tty Brand” and that, as of this writing, exceeded 63,000 views in a matter of weeks. Here is that week’s report showing it had gotten about 60,000 views in a week. (This even resulted in a Forbes.com article where I was interviewed on this social media success by the brilliant writer Steve Olenski.) 

The Most Insane 2 Weeks of My Career

(and How I Topped 393,000 views on Slideshare)

Two weeks ago to the day, I released the newest presentation entitled, “How to Rebrand: 19 Questions to Ask Before You Start” which in two weeks went from ZERO to over 92,600 views. That averages over 6,500 per day.

If you haven’t seen this presentation, it’s based on the incredibly popular post, and was simply repurposed for a new audience.

For those who haven’t yet seen it yet, here it is. (If you’re new to Slideshare, simply click on the right-hand section of the presentation screen below for it to advance forward. If you have a mobile device that is being anti-social, click here to view the presentation on Slideshare.)

Why Do I Continue To Do This Stuff?