The Sixties ushered in the Beatles Revolution.
These lyrics from the White album said it best:
“You say you want a revolution
“Well, you know
“We all want to change the world…”
Yup, the lyrics from The Beatles’ REVOLUTION.
Your Brand: A Revolution or Just a Business?
For every rebel, client, or entrepreneur I have had the privilege to know and work with, they all share that “invisible element” of defiance: refusal to blend in, unwillingness to be average, and to merely meet expectations. It’s the seed of their own revolution.
Like the Beatles.
Do you know it was only when the Beatles told producer George Martin that they wanted to start doing THEIR OWN SONGS that their star started to rise? (I cover that and the role of originality more here.)
Why? Because up until then, bands did “covers” of other performer’s songs and was what was expected of musical groups.
This was the birth of the Beatles revolution. It started with one request: Do our own songs.
The rest is musical history.
How are you and your brand exceeding expectations?Â
Will You Do This 5 Days a Week? Or 8 Days a Week?
If this inspired you to reach more with your brand, let’s talk.