a rising above the noise exclusive

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“Do I feel lucky? Well, do ya, punk?”

by davidbrier May 17, 2014 a rising above the noise exclusive

“I know what you’re thinking. ‘Did he fire six shots or only five?’ Well, to tell you the truth, in all this excitement, I kind of lost track myself. But being as this is a .44 Magnum, the most powerful handgun in the world, and would blow your head clean off, you’ve got to ask MORE>>>

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The Oscars and the brand

The Oscars: Timing, Branding and The YouTube Star

by davidbrier March 2, 2014 a rising above the noise exclusive

The Oscars is a fascinating study in branding. It is highly viewed worldwide (somewhere between 42 million viewers and 1 billion viewers, depending on who you listen to). Highly criticized (put under the microscope like few annual TV events). And highly leveraged by brands everywhere (one report put the gift bag that each attendee receives MORE>>>

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Facebook's insane ads and what I did about it

What Facebook’s Stupid (and Irresistible) Ads Made Me Do

by davidbrier January 26, 2014 a rising above the noise exclusive

Ever notice Facebook’s impossible-to-ignore (yet often reminiscent of snake oil) ads seen on the right-hand side of your news feed? You know, the ones that promote everything from weight loss to growing your hair to thinning your waist to finding the perfect mate to making tens of thousands every month without ever leaving your bed? MORE>>>

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YouTube channel update and David Brier

My YouTube 2013 Rewind: From Innovation to Becoming a Grandpa

by davidbrier December 10, 2013 a rising above the noise exclusive

2013 was the year of videos. From Miley Cyrus’ Wrecking Ball to the viral “Girls Don’t Poop” PooPourri video (which has exceeded 20 million views), it’s the video that speaks loud and clear to today’s culture. Beyond the usual suspects you’ll find on YouTube’s annual Rewind, I compiled our own video highlights featuring: Becoming a grandpa MORE>>>

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What is killing your brand? Finally the answers you want.

What’s Killing Your Brand? Live Q&A Session, Dec 4th

by davidbrier November 27, 2013 a rising above the noise exclusive

(If you’re in a rush, just scroll down and watch the video below.) It’s that time of the year to give thanks and to give back. Who Is This For? Frankly it’s painful to see superior companies and their brands outperformed by inferior products and services that simply have better branding and marketing. Obviously if MORE>>>

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Thomas Jefferson, author of the Declaration of Independence

Weapons of Mass Instruction (in honor of Independence Day)

by davidbrier July 1, 2013 a rising above the noise exclusive

What Does Independence Day Mean to You? In a few days, we celebrate the 4th of July, our Declaration of Independence, a document that was written by a thirty-three-year-old by the name of Thomas Jefferson. This is a valuable document that has great significance in the world today. It signaled the independence of the thirteen MORE>>>

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Daymond John of Shark Tank

Shark Tank Radar: A Shark, a Rabbi & a Cheesehead

by davidbrier June 21, 2013 a rising above the noise exclusive

Thursday, something magical happened. Some might say a miracle. I’ve written about Daymond John and Shark Tank  for Fast Company as well as here and here and here. I will tell you Daymond is cool, down-to-Earth and a truly nice person. Well, this past Thursday, Daymond was the keynote speaker for the The Minneapolis Urban MORE>>>

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David Brier makes his Hollywood Premier

Live from Hollywood: The David Brier Interview on Branding

by davidbrier May 27, 2013 a rising above the noise exclusive

“What is branding?” is one of the most common questions I get asked. I will answer this and many more questions about marketing, standing out, getting heard, rising above the noise and gaining new customers this Thursday which you can hear live and raw, with nothing pre-recorded. Hollywood has “called” before with James Bond, Brad MORE>>>

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Want to go in the ring with a prized fighter unprepared?

The Impossible Brand Formula (New Slideshare Presentation)

by davidbrier May 15, 2013 a rising above the noise exclusive

After being alerted this morning by Slideshare that my presentations have collectively been viewed over 459,000 times (with two more of those nearing the remarkable 100,000 landmark), I decided to do a celebratory dance in the form of a new Slideshare presentation. I took one of the most popular posts on Rising Above The Noise MORE>>>

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Thumbnail image for Where to Steal Your Next Great Idea

Where to Steal Your Next Great Idea

by davidbrier December 5, 2012 a rising above the noise exclusive

Ideas are the currency of innovation. Artists (and creators of any sort) are in the business of taking ideas and mashing them together like a visual food processor to end up with something new, fresh, inspiring and… unexpected. Knowing When and Where to Steal I recently came across Austin Kleon’s New York Times best-selling book, MORE>>>

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James Bond and David Brier: Fighting Evil for Good

The Ebook That Goes Head-to-head with James Bond

by davidbrier November 23, 2012 a rising above the noise exclusive

Daniel Craig is kicking ass as James Bond. In the 50-year franchise, the 23rd James Bond film Skyfall has become the highest grossing Bond film for the multi-billion-dollar franchise. This is the exact catalyst that brought this face-off between Daniel Craig and me to a head. (For the record, that’s Daniel Craig on the left MORE>>>

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Obama and Romney: One olitical debate where you win

I’m David Brier and I Approve This Message

by davidbrier October 17, 2012 a rising above the noise exclusive

With the presidential election and political debates on everyone’s mind, this video message has a certain timeliness about it. Committees: Where Good Ideas Go To Get Slaughtered And yes, this video immortalizes something I actually said in public, “Committees — famous for vanilla outcomes, exhausting debates and mindless meetings — have destroyed more good ideas MORE>>>

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Shark Tank Exclusive

Inside the Shark Tank With Daymond John

by davidbrier September 12, 2012 a rising above the noise exclusive

As a brand, I find Shark Tank at the top of its game. It’s a well choreographed enterprise that hasn’t lost its mission, focus or appeal. That’s why I first wrote “The Shark Tank Formula: 4 Steps To Owning A Room–And Making A Killing” in my Fast Company blog which Daymond John tweeted, “the best article MORE>>>

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9/11 New York City Tribute

A New Short Video on 9/11 Honors New Yorkers

by davidbrier September 9, 2012 a rising above the noise exclusive

It’s called “Breathe.” A new short video by Gary Ravenscroft. Growing up in New York City (Brooklyn, then Queens, then Long Island and Finally Manhattan), there is one quality I associate with NYC: Resilience. That “we-won’t take-sh*t-from-anyone” attitude which is a great quality [for anyone who's in your corner] to have). It was this quality MORE>>>

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Daymond John, A Shark with Heart

Anatomy of a Shark: “A Daymond Is A Girl’s Best Friend”

by davidbrier July 18, 2012 a rising above the noise exclusive

Daymond John is the founder, president and chief executive officer of FUBU, a clothing company with product lines that include casual wear, sports wear, a suit collection, eyewear, belts, and shoes. Daymond is the only Shark on Shark Tank who adds some much-needed mojo to the hit TV show. Cuban is smart but a wild card. MORE>>>

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